1 cup canned pumpkin puree (not pumpkin pie filling)
1 cup granulated sugar
1/2 cup packed light brown sugar
1/2 cup vegetable oil or melted coconut oil
2 large eggs
1/4 cup milk (dairy or non-dairy)
For the Swirl: 1/4 cup granulated sugar mixed with 1 tablespoon ground cinnamon
Instructions
Preheat your oven to 350°F (175°C). Grease a 9×5 inch loaf pan thoroughly with butter or non-stick spray. You can also line it with parchment paper for even easier removal later.
In a medium-sized bowl, whisk together the flour, baking soda, baking powder, salt, and pumpkin pie spice. Ensure there are no large lumps so the bread rises evenly.
In a large bowl, whisk together the pumpkin puree, granulated sugar, brown sugar, oil, eggs, and milk until the mixture is smooth and well combined.
Slowly add the dry ingredients into the wet ingredients. Use a spatula to fold everything together gently until just combined. Be careful not to overmix, as this can make the bread tough.
In a small bowl, mix the 1/4 cup of sugar and 1 tablespoon of cinnamon until they are evenly blended. This will create that delicious “crunch” and flavor ribbon inside the bread.
Pour about half of the pumpkin batter into the prepared loaf pan. Sprinkle about two-thirds of the cinnamon sugar mixture over the batter. Top with the remaining batter. Sprinkle the rest of the cinnamon sugar on top, then use a knife to gently swirl the layers together in a zig-zag motion.
Bake for 55 to 65 minutes, or until a toothpick inserted into the center comes out clean. Let the bread cool in the pan for 10 minutes before transferring it to a wire rack to cool completely.